iphone activation (wow!)
Apple and AT&T have worked together to produce this beautiful phone, but what about the usual headaches of getting the phone, waiting in line, activation, etc. for a product like the iPhone (you know, everyone wants one), that could be painful.
apple has integrated the itunes apple id with the iphone so activation is done on your home or work computer through itunes. everything from activating the phone, porting a number from another carrier or changing from an existing at&t plan to the iphone can be done in minutes from itunes!
check out this apple video about how to activate and sync the iphone.